Welcome to Benchmark.

A Message From The Broker.

My name is Giuseppe "Joe" Cappellino, and I'm the founder and broker of Benchmark Realtors. I received my license to practice real estate in 2010, and after several years of working for some of the nation's largest real estate firms, I decided to make the leap into opening my own firm in 2015. Armed with the experiences of what these big brokerages do right (and wrong), I made it my mission to build a brokerage that I felt would challenge the status-quo, and bring the real estate business back to where it belongs: Focusing on our client's best interests, and not our own. In essence, one can say that my mission was to raise the benchmark for real estate firms.

Rather than franchising a "big name brand", I built Benchmark from the ground up with one concept in mind: I wasn't out to be the biggest, I was out to be the best where it counts the most: In our client's eyes. Countless 5-Star reviews later, I feel confident that our results speak for themselves. More importantly, however, I take pride in knowing that my colleagues are some of the most honest, ethical, tenacious and hard working agents around.

As a privately owned and operated firm, we skip the massive overhead associated with renting a brand name, and invest those resources into marketing your property in ways that other firms simply can't, whether it's due to franchise rules or simply a lack of flexibility in marketing. Working with a Benchmark agent means placing your trust in an agent and firm that values your best interests over anything else, working tirelessly to deliver the results you deserve. There is no "one-size-fits-all" solution to selling or buying real estate, and I am proud to be at the helm of a brokerage that takes the initiative to create bespoke, no-expense-spared solutions to every situation, no matter how big or small.

After having sold everything from vacant land, to homes, to a hotel, and anything inbetween, I've curated a knowledge base that I am excited and eager to share with you, as we join forces to write the next chapter in your real estate story.

Thank you for your interest in Benchmark Realtors, and I look forward to be of service to you.

Picture of Joe Cappellino, Broker of Benchmark Realtors in Southern California

Our Services

Single Family Homes

Buying or selling your home is one of the most important decisions, and oftentimes the largest investment, you will make. It's important to trust a professional with the full time experience and results to represent you.

Multifamily

Whether it's your first investment property, or you have a portfolio of income producing real estate, we've helped clients buy and sell everything from land, to hotels, and everything inbetween.

Leasing

Ensuring that your real estate investment is consistently generating returns is a given; ensuring that your property is occupied by well qualified tenants quickly, operating smoothly, and producing top of market ROI is our specialty.

Commercial

From office buildings, to retail and industrial space, to hospitality and businesses, we've sold it. We've formed relationships with some of the industry's top third party vendors, franchisors, and look forward to putting our relationships to work for you!

Vacant Land

Whether you're land-banking, planning to develop, or are simply looking for a place to get away from it all on the weekends, we've helped clients buy and sell land, whether it's outright or by structuring Owner/Carry transactions.

Practice Areas

Residential Transactions

Standard Buyer Representation
Standard Seller Representation
Luxury Homes
First-Time Homebuyers
New Construction Sales
Vacation / Second Homes

Distressed & Complex Sales

Short Sales
Foreclosures / REO Sales
Bankruptcy Sales
Asset Liquidation Sales
Probate & Trust Sales
Divorce Sales

Investment & Commercial

Investment Properties
Multifamily / Apartment Buildings
Commercial Sales & Leasing
Office, Retail, Industrial Properties
Land Acquisition & Development
1031 Tax-Deferred Exchanges
Carryback Financing & Structuring
Seller Financing Deals

Specialty Transactions

Mergers & Acquisitions (with real estate holdings)
Portfolio Sales & Bulk Asset Dispositions
Sale-Leaseback Transactions
Zoning & Land Use Advisory
Affordable Housing

Advisory & Consulting

Market Valuation & Broker Price Opinions (BPOs)
Dispute Resolution & Negotiations
Pre-listing Property Prep & Staging Guidance
Homebuilder Consulting (Sales, Marketing, Operations)

Map of Benchmark Realtors service area in California including los angeles county, orange county, san bernardino county, and

We Go Places.

We are proud to be Southern California's hometown brokerage. Our current footprint encompases all of Orange, Riverside, Los Angeles and San Bernardino Counties. Through our network of brokers and agents, we are also able to represent clients statewide.

Additionally, our referral program means we're able to connect you with likeminded brokers and agents nationwide. Our referral partners are rigorously screened to ensure they share the same principles that Benchmark prides ourselves on practicing.

Our Core Values.

Like a home, the foundation of anything is what determines the outcome. At Benchmark, our core value system is much more than clichè buzzwords and corporate speak.

Our guiding principles serve as the foundation of Benchmark's culture, and are the drivers behind our consistently top-rated, five star firm.

We understand that there are countless real estate brokerages, and since our inception in 2015, we've made it our mission to not be the biggest, but to be the best - for our clients.

We look forward to proving our values in practice, and delivering you the results you deserve.

Integrity

We uphold the highest ethical standards, choosing honesty and transparency even when it’s difficult. Our clients trust us because they know we always act in their best interests without compromise.

Accountability

We stand behind our commitments and own our results, good or bad. Accountability drives us to follow through, solve problems proactively, and earn the confidence of our clients, peers and our own team.

Communication

Clear, timely communication is the cornerstone of our service. We keep clients informed, anticipate questions before they’re asked, and believe transparency builds lasting trust.

Client-Centric Service

Every client’s journey is unique, and we tailor our service to meet their specific goals and dreams. We listen deeply, act decisively, and measure our success by the satisfaction and success of those we serve.

Respect

We treat every client, colleague, and community member with unwavering respect. By listening with intention and acting with courtesy, we create relationships built on mutual trust and professionalism.